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Armenia: Sevak – Qami

The long Depi Evratesil selection process has reached its conclusion with Sevak named as Armenia's representative for Eurovision 2018. Sevak will perform Qami in the second half of semi-final 1. Following Salvador's win last year, Qami becomes the 10th national-language song chosen already and it is Armenia's first entirely own-language song. Sevak performs Qami superbly and the mood of the staging is perfect. There is very little to change here apart from pyros, smoke and more dramatic camera angles and lighting. Keep it tasteful, but just add more oomph. Just to add to the visual progression of the song, I…
Song Appeal
Vocal Strength
Staging Potential
Likely Televote Appeal
Likely Jury Appeal

Oh Mammy

If they craft a more impactful staging concept, Armenia should be challenging the left-hand-side of the scoreboard and maybe the low top-10 placings.

User Rating: 3.26 ( 17 votes)

The long Depi Evratesil selection process has reached its conclusion with Sevak named as Armenia’s representative for Eurovision 2018.

Sevak will perform Qami in the second half of semi-final 1.

Following Salvador’s win last year, Qami becomes the 10th national-language song chosen already and it is Armenia’s first entirely own-language song. Sevak performs Qami superbly and the mood of the staging is perfect. There is very little to change here apart from pyros, smoke and more dramatic camera angles and lighting. Keep it tasteful, but just add more oomph.

Just to add to the visual progression of the song, I would consider bringing backing singers on to the stage with them ending alongside Sevak for the big ending.

Qami is probably better suited to the juries as it’s likely Sevak will fall back on the televote. That’s not to say the song isn’t good enough, it’s just lacking a break-out moment or emotional connection to challenge the top places. A small concern at this early stage are the lack of allies in semi-1, which might affect Armenia’s final running order slot if they struggle to score high enough. Given Björkman is producing again, it might be in his and the EBU’s interest to prioritise Ireland, Croatia, Cyprus maybe Greece in the running order – more so the upbeat entries! [still awaiting songs from Ireland, Cyprus and Croatia, so quality dependent].

If they craft a more impactful staging concept, Armenia should be challenging the left-hand-side of the scoreboard and maybe the low top-10 placings. Without significant development, 14th-17th might be on the cards given the growing number of serious songs selected so far.

Did the right act win in Armenia?

About Gavster

ESCtips Owner   I’m a qualified designer and dedicate a lot of my free time to keeping the ESCtips show on the road. My family routes allow me to support the UK, Ireland and Italy.

10 comments

  1. I just keep imagining how amazing the staging will be for this in Lisbon. They need to get it right though, to keep people interested. I’d say top for sure. Top 5 if they mail the staging. The voice on that man just isn’t fair.

  2. One of the best selected so far, and I haven’t heard much better in ongoing national finals. I was perhaps more optimistic for this before, as you say Gav, the growing number of serious songs and in particular this and Greece are fishing in similar waters. You’re completely right about the presentation too, I’d like to see them stage it like a Zeljko ballad – although Armenia are excellent at putting on a show, something less intense may be in order and Sevak needs to avoid coming across as aggressive. I think this is heading for a top 10 maybe higher if everything comes together and remaining countries dissapoint.

  3. Another good song. After a mini-run of poor quality entries the contest has taken a turn for the better in the last 24 hours or so (Ukraine, Germany, Latvia, Romania, Armenia)

    I agree with Hippo (again!). This needs the normal classy Armenian staging treatment and Sevak to come across a bit more camera friendly (nothing wrong with his voice). If it gets both, left hand side or even top 10 is within its reach.

    I can see this song appealing to Eastern juries and motivating the diaspora vote.

  4. I dont think this will fall back on televote at all. If Kuula did well, this will do too

    • Totally different mood. Kuula was a very intimate performance playing on Ott’s vulnerable appearance. Whereas Qami with Sevak in that silly chest costume looks a little ostentatious. Good song, but not quite on the same level as Kuula.

  5. Thats a god point about allies, when you actually look at the semi Armenia only really have Belgium (depending how the jury vote for it!),Greece,Cyprus off the top of my head as solid voting support Czechia probably swell maybe something from Bulgaria also but overall wouldn’t be confident as an Armenia fan if I had to rely on support to qualify. Looking at the song though its decently strong enough to get through on song quality alone plus with the support there should be no worry about qualifying but in the final if it came 6 or 7th in the semi and you add in the fact its not very assessable and in native language I cant see any reason why Bjorkman would favour this over something else in the final, a top 10 result would be the ceiling for me with possible changes changing my view possibly (and with Armenia’s record at staging song’s they above all countries are one’s to watch during rehearsal’s in Lisbon).

    Also didn’t realise Bjorkman was doing the running order again, interesting.

  6. This is probably just my ears (I’ve never been good at judging vocals), but doesn’t he sound a bit pitchy at times in the verses?

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